The April 1st Wall Street Journal reported on a small business deal to link the lottery and music industries. Because it had been April Fools’ Day, I almost thought the entire idea to become a big joke.
“In a silly deal that links two ailing industries, EMI Group Ltd. will give you music and memorabilia for new instant-win games designed by Pollard Banknote Ltd., which runs lotteries in 45 states and territories around the world,” Ethan Smith wrote.
“Pollard, of Winnipeg, Canada, is creating a line of music-themed, scratch-off lottery games it is currently marketing to mention lotteries,” the Journal reported. “In the brand new games, players can win either cash or prizes such as for instance album downloads and ring tones.”
That’s right: it is no joke.
With 26 years of in the lottery industry, I believe I am qualified to mention in no uncertain terms that lotteries partnering with the music giant, EMI Group Ltd., to provide prizes of music and memorabilia for a new instant-win scratch-off ticket game is one of many worst ideas yet.หวยออนไลน์ จ่ายบาทละพัน
“The concept is to lure younger players to a pastime that traditionally has appealed to folks who are around retirement,” the Journal reported. Doug Pollard, vice president of lottery management services at Pollard went on to inform the newspaper, the demographic “is getting older every year. That’s been one of many big challenges.”
First, allow me to just say it is irresponsible and reprehensible for state lottery officials to entice young people to gamble. I also know through interviews and research that folks buy lottery tickets to win money not prizes — especially not music, most of which may be downloaded free on the Internet.
Pollard told the newspaper that “after growing consistently by around 8 percent annually, lottery-ticket sales fell sharply in many states during the 2nd half of 2008.”
When lottery ticket sales decline, lottery officials try desperate way to reverse the decline — usually by changing the number field and increasing the odds against winning. They might also alter the division of the prize pool so the greatest percentage of profit the prize pool goes toward paying the initial prize jackpot, leaving almost no money for one other prize categories. Both moves are bad.
Lottery players do not like to really have the number field of the game they play changed or tampered with. Germany has received exactly the same successful 6/49 game going for a lot more than five decades — since 1955. Lottery officials generally have an incorrect opinion of their ticket buyers, convinced that each of them desire to chase huge jackpots. For this reason, the prize pool is divided in such a way that every game is a jackpot-driven game.
Now that every lottery state has either Powerball or Mega Millions with huge jackpots, one other lotto games their state offers should have the maximum percentage of the pay-outs go toward the reduced tier prizes, not the jackpot.
The trick that eludes American lottery officials is a lottery player feels such as for instance a winner even when winning $20 or $100 from time to time. But with the existing structure of prize pools, this happens too seldom.
It is time to take the April foolery out of such lottery schemes and let real, more frequent winnings in cash attract more players.
The UK Lottery and ELottery Syndicates
The UK Lottery before was just offered to play in the United Kingdom. Because of the wide use the Internet receives this Tax Free Lottery has generated interest from throughout the World, a sizable percent of the via Europe. Once players realize the Jackpot is Tax Free and has seen prizes in excess of 40 Million, this UK Lotto quickly gets added for their to play list.
The UK Lottery had a Romantic Start.
This exciting Lottery opened its doors and sale of Lotto Tickets started on Valentines Day February 1994, with folks from all over the UK eagerly awaiting the initial draw which happened on the 19th of February. For a while this game was widely called the National Lottery, where as today it is commonly named the UK Lotto or UK Lottery.
This game of chance is played on every Wednesday and Saturday evenings and has television converge by the – BBC TV Channel. Interest in this game has evolved with many individuals and some companies making UK Lottery Syndicates with the Intent to boost their odds of winning an income prize and to be very much closer to the Jackpot.
Quite recently the National Lotto released some statistics on the Website stating it is 1-4 Syndicates that take the jackpot. Playing in this way certainly appears to be the Smarter Way To Play, raising the odds and a share of any Millions is defiantly inviting.
Because of the steady rise and interest in UK Lottery Syndicates quite soon after the release of the National Lotto in early 2002, a business named Virtual World Direct gained Lottery Commission approval and created a casino game they called eLottery Syndicates. eLottery gives Lottery Players all over the globe a chance to grab one of many greatest tax free lump sum prizes in the world.
The eLottery Syndicate will give players better alternatives for playing the UK Lottery and raise odds by a Considerable 733%. For example in 718 Lotto game draws the eLottery Syndicates have matched 3 balls over 124,000 times. This to date provides total number of over £1,241,200! In prizes which have been paid from 3 balls. Being an Affiliate of eLottery your gamble and possibility of engaging the jackpot are simply 1 in 1.9 million likely to acquiring your ticket in the superstore with likelihoods of 1 in 14 Million.
The eLottery has designed something allowing all Lotto players to partake in a UK Lottery Syndicate very easily, some players must check on the laws of the country they live. eLottery has managed to design numerous system’s for playing lotto games like the EuroMillions, and numerous high jackpot Spanish Lotteries. Every week with eLottery your UK Lottery Syndicate can have 88 Lottery Lines entered and split over both weekly draws. Players have the ability to cancel their subscription at any time without contracts to sign. The winnings is likely to be directed at any winning syndicate with out fail and never any deductions made.
Players are shown their particular e-Lottery website where it is possible to go through the account winnings, your payments to any games you are playing, syndicate numbers, you can setup a personal profile and easily begin to see the draw results. There will certainly not be any have to go and track down other lottery syndicate players to play that’s e-Lotteries job.